Newsletter Archive: June 2009

Twitter-Approved Marketing
Hopefully you're not thinking, "Oh no, not another Twitter article." Frankly, I wouldn't blame you, because we are all certainly bombarded with everything Twitter. But when you're running a small business, it's not really something that should be ignored.

06.30.09
No Site Search? You May Be Missing Out on Sales
If you are selling any number of goods online, you really need to have a search function on your site. If the user cannot easily find what they are looking for, without spending too much time on it, that is not a positive user experience.

06.25.09
Try Facebook Ads now and reach 200 million people
Reach your target audience segment by age, gender, location, interests and more. The diverse Facebook audience ranges from teens to seniors.

06.24.09
Marketing to the Well-Off
Google recently featured a post on its Retail Advertising Blog, giving tactics for marketing to four different groups of people in the current state of the economy.

06.23.09
Try MySpace MyAds - $50 Credit
Millions spend time on MySpace every day - why not expose them to your business by advertising on the country's largest social networking site?

06.22.09
Improve Your Competitive Advantage w/this eKit!
Discover how other businesses, including your competition, are passing the ball--sharing and improving their ideas--using Cisco WebEx online meetings to compete more effectively.

06.19.09
Marketing to the Frugal
Google has an interesting post up on its Retail Advertising Blog. The post gives tactics for marketing to four different groups of people in the current state of the economy. One of those groups is what Google's Yael Davidowitz-neu calls the "slam-on-the-brakes segment."

06.18.09
How to Attract More Business Using Social Media
Social Media is all about joining the ongoing conversations our customers and prospects are already having and not trying to control them. However, beyond this first step of connecting with customers on Twitter or FaceBook how do you attract them to your company website?

06.17.09
Business Blogs Only Work if You Use Them
The New York Times recently ran an interesting piece about how most blogs on the web are abandoned, or at least very rarely updated. The article cites a study performed by blog search engine Technorati, which found that something like 95% of blogs it tracks had not been updated in the past 120 days (from the time the research was collected).

06.16.09
Tweeting with Value and Blogging to Compliment it
The other day we talked about blogging for business, and how it was the last thing on the list of social priorities for most businesses according to data presented by eMarketer. Of course, we have also repeatedly discussed various business benefits to the use of Twitter.

06.11.09
9 Proven Techniques to Double Your Sales
This book is a powerhouse of information! Information that will grow your company quickly and profitably. The same techniques and tactics in this book have been used by hundreds of companies to easily double, and even triple their current sales. The book is free, but could be worth thousands, or even millions to your bottom line!

06.10.09
Where is Blogging on Your List of Social Priorities?
Everybody's going on and on about how businesses should be using social media. Obviously that includes me, as you know if you've read SmallBusinessNewz for any length of time. What are small business owners actually using social media for though?

06.09.09
Great Values on Hosting and Cloud Storage from The Planet
Choose from enterprise grade hosted servers, managed hosting, and cloud storage from The Planet where 22,000 businesses gets the performance and value that power their success.

06.08.09
Google Provides Valuable Data to Local Businesses
Google has launched a new dashboard feature for Local Business Center that lets businesses get greater insight into how customers are finding their local business listings. Best of all, it's free to use.

06.04.09
Try Facebook Ads now and reach 200 million people
Reach your target audience — segment by age, gender, location, interests and more. The diverse Facebook audience ranges from teens to seniors.

06.03.09
Your Business May Not Be as Prepared as You Think
Disaster planning has been in the news a lot recently as the US prepares for hurricane season. But how much are we really preparing - not just for hurricanes, but disasters in general.

06.02.09
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