Newsletter Archive: September 2011Small Business CEOs Predict Continued Economic Slowdown
It appears that small to mid sized business CEOs aren't very optimistic about the pace of economic growth, in fact they expect the current economic situation to persist looking forward at least a year.
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Banks Pledge Increase in Small Business Lending
On Tuesday in Cleveland Ohio, Vice President Joe Biden announced a partnership between 13 banks to increase small business lending over the next three years.
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How Should B2B Companies Handle Twitter "Handles"?
If you're a B2B marcom pro considering extending your social presence to the Twittersphere, you need to think about how to set up your Twitter handles—the @name—to avoid future issues. I advise clients against using colleague names for two reasons. One, you need to consider what happens to that person's handle when they leave the company and use their personal name to continue tweeting; and two, the handle offers a branding opportunity for the company.
Twitter Announces New Analytics Tool
Do you actively use Twitter to promote your business? Do you use it as an advertising medium, or do you use it to connect with customers? How about a way to promote your business' website?
Free Mobile Marketing Kit from HubSpot
As mobile internet usage continues to grow dramatically, marketers need to invest more in mobile marketing to stay competitive.
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New APIs from Payvment May Help You Do Business on Facebook
Payvment, a company that operators a social commerce platform for businesses to sell goods though Facebook has some new APIs available via a new developer program called Open Payvment.
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Small Business Administration Takes Its Ideas To Washington
The economy is on everyone's mind these days, and the implications of every economic decision are important to all, none more so than small business owners.
More Cheese, Less Whiskers
The human brain is very similar to that of the mouse. That's why so much research is conducted using mice. Much like our brain, the mouse is wired for pretty much two things – get cheese, avoid cat.
Older People Flocking to Facebook, Other Social Networks
The Pew Internet Project has just released some findings from a survey it conducted over a one month period that give us a look into the shifting demographics of the world of social media.